Is It a Hobby or an Obligation?
Do you have an actual hobby? Not a side hustle disguised as fun. Not something you're doing to eventually monetize. I'm talking about something you do purely because it brings you joy.
If you just went "uhhhh..." keep reading!
We've somehow created a world where everything has to have a productive outcome. Can't just knit a scarf. Gotta open an Etsy shop. Can't just take photos. Better start a photography business. It's honestly ridiculous, and it's robbing us of one of life's simplest pleasures: doing something just because we want to.
I recently caught myself turning my crochet project into a job with deadlines and daily quotas. A HOBBY. With a schedule. The audacity! But here's the thing: I'm not the only one doing this to myself. Here's how to reclaim the lost art of having an actual hobby.
Stop calling it a goal.
The moment you attach the word "goal" to something fun, you've already shifted into job mode. Instead, use "want to." Say "I want to try watercolor painting" instead of "My goal is to master watercolor." Feel that difference? One feels light and curious, the other feels like pressure and judgment.
Give yourself permission to be terrible at it.
You don't have to be good. You don't have to improve. You don't have to show anyone your progress. I've been playing cello for over two years and I'm still not very good at it. And I don't care! The joy is in the doing, not the outcome.
Resist the side hustle trap.
Just because you enjoy something doesn't mean it needs to become a business. The world will try to convince you that everything should be monetized, but some things can just exist for your happiness. Your knitting doesn't need an Etsy shop. Your photography doesn't need clients.
Set boundaries around your hobby.
When people ask if you're going to perform, sell, or showcase your hobby, practice saying "I'm doing this just for me." It might feel weird at first, but it protects the joy. I had to tell my students I'm probably never going to play my cello piece for them, and that's perfectly okay.
Stop the comparison game.
Unfollow accounts that make you feel like you should be further along or producing more. Your hobby exists in a bubble where the only person who matters is you. Someone else's pace or skill level has absolutely nothing to do with your enjoyment.
You deserve to do things just because they bring you joy. Your worth isn't tied to your productivity or how many side hustles you can juggle. Start small with something that sparks curiosity and protect it fiercely from becoming another obligation. Trust me, when you show up as someone who prioritizes joy, you become a better version of yourself in every other area too.

- A Better Share by Morgan Cutlip

If you're tired of fighting with your partner about who should remember to buy the birthday gift or pick up groceries (again), "A Better Share" by the fabulous Dr. Morgan Cutlip is going to be a game-changer for your relationship.
This book tackles the mental load head-on and gives couples the tools to stop seeing each other as the enemy and start working together as a team. What I love about her approach is that she doesn't just tell you to "communicate better"; she gives you actual strategies for dividing up all that invisible work that keeps households running, so you can get back to enjoying each other instead of keeping score. - Branded for Impact

I'm excited to share that I'll be taking part in the Limited Interview Series Branded for Impact! This series, hosted by Gilleon Alexis Smith-Mercado, features real conversations about building brands that actually reflect who you are, not who you think you should be.
I'll talk about helping women go from constant survival mode to having control over their time and calendar, plus we dive into why managing your energy (not just your time) is key to building a business that serves your life!

5 KPIs Every Online Business Owner Should Track
If you're spending time tracking Instagram followers and likes while your business bank account stays the same, this video is going to be a reality check you didn't know you needed. I'm sharing the five KPIs that actually matter for growing a profitable online business, not the vanity metrics that make you feel busy but don't pay the bills.
After building a 7-figure course business, I've learned which numbers to watch weekly versus the ones that just stroke your ego, plus I'm explaining why your "successful" launch might not have been as profitable as you think. You'll finally understand which email list metric actually predicts revenue and how to know if your marketing dollars are working for you or against you.
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This Week’s Buzz: Why Your Tasks Always Take Longer Than You Plan (And How to Fix It)
Do you block time for tasks on your calendar only to discover you're never actually done when the time is up? Kim wrote in with this exact question, and honestly, it's one of the most common planning problems I see. The issue isn't that you're bad at planning; it's that you're estimating for best-case scenarios when real life rarely cooperates.
In this week's Weekly Buzz, I'm sharing a simple data-gathering exercise you can do for just a couple of days to figure out your actual time patterns, plus the math trick that will help you start planning for reality instead of wishful thinking.
Remember, this video is only available until Wednesday, so don’t miss it! Head to The Pink Bee app to watch now.

Friend, don’t forget—just 15 minutes of planning today can set the tone for your entire week. You’ve got the tools, you’ve got the tips, and now it’s time to take action. Let’s crush this week together!




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